There’s a lot of confusion out there about the value of business plans. Do you really need one? (Yes, you do.) Are they helpful, or are they just a pointless academic exercise, a distraction from... Read more
One of the most important decisions you will face as a small business owner is how to price your products competitively. This single factor can essentially make or break your chance for success in... Read more
As I completed a wood working project before the holidays, I began to think of some basic parallels in the process of completing the project and in starting a small business. Building on that train... Read more
A long-term client of mine recently submitted financial statements prepared by their accountant for their annual checkup, as well as a request for some additional financing. The additional... Read more
While there are many stages in the life of your business, time is one of the most precious commodities at any point of its development.
Running your own business means you are responsible for... Read more
Here we are in the final installment of Building a Better Business Plan, focused on markets and materials.
Markets: Getting to know your customers and competitorsIt’s okay to be brief here, as long... Read more
As we continue our series about writing a better business plan, today we look at another very important item: Money. When discussing money in the context of a business plan, the numbers on the page... Read more
A few weeks back I provided a general framework of what should be included in your business plan. Welcome to part two, where we will get a little more specific on how to write the introduction and... Read more